pablo — rego

pablo— rego

Case 01 · TaxDown · Shipped + ongoing R&D

Agentic TaxDown

An agentic experience that tailors the tax return to each person. A shipped MVP that proved the bet on the highest-value filers, plus the end-to-end generative version now reimagining it.

Read the case
Case 02 · Coming soon

Auth OptimizationTaxDown

Rethinking the authentication flow at TaxDown. The next case study, coming soon.

Coming soon

More workcase studies coming soon

InditexRetail SaaS

Product design for an internal retail platform.

IKEALife at Home app

Research, UX and design ops.

VodafoneBusiness app

Design Lead.

EndesaPower consumption app

Strategy, product management and E2E design.

Mutua MásInsurance app

UX, UI and design system.

PanoramaSaaS

Strategy, research, E2E design.

Aboutpablo rego

I'm a digital product designer with an artistic and visual background. I take a holistic approach to any project, which has led me to a broad, cross-functional skill set, from business hypotheses and service design to shipped UI, code, and the metrics that prove it.

Lately that means designing AI-native products: agents people can trust with something as serious as their taxes, and prototyping them, functionally, with AI too.

How I work with AI
  • Functional 0→1 prototyping: design, build and test almost at once
  • Multi-agent systems orchestrated across several harnesses (Paperclip, Codex, Claude Code, LangSmith)
  • Agentic QA: AI-run E2E testing mapped to design principles
Experience
  • TaxDown — Senior Product Designer · 2024—now
  • Garaje de Ideas — Product Design Consultant · 2021—24
  • Panorama — SaaS Product Designer · 2018—21
  • VCCP — Strategy and 360 Creativity · 2016—18
Pablo Rego